Lucky Brand is about a moment in time - about America, youth and courage, about a time when quality and pride came first. We have always marched to the tune of our own drummer. We never lined up to do it like everybody else. When the rules didn't make sense we made up new ones. Lucky Brand was founded on the nostalgia of small town America. It's about innocence, courage and fun. It's the embodiment of what you feel when you see or hear something that takes you back to that moment when you felt free and young and hopeful. We are about the summer before you went off to college, the friends you grew up with and freedom from the past with no fear for what lies ahead. It's laughing at something you're really too old to still find funny. It's the last moment of innocence as you travel into adulthood.
Now that you know what Lucky Brand is, we will tell you a little bit about what we are not. We aren't "out there". We aren't a "look". We are not about under age waif models, co-dependent lovers, or buxom beauties. We are not the product of "we've got to put something out there…". We believe that part of what makes a brand great is what you don't do with it. We never compromise on quality or styling. We never sell out the brand. We don't put Lucky everywhere so it's no longer special. We don't think short term. We don't cut a deal based on desperation. We don't put anything before product.
In a world where everything is a little too big. Where nothing seems personal or original anymore, Lucky Brand stands out like the last bastion of quality and integrity left in a marketplace loaded and polluted with the compromised and the mediocre. As everybody rushed to sell out, as everyone looked to cut corners, and as everyone gave up on product, we stayed the course and found that sometimes it's about what you don't do.
This must have Beatles piece is basic it could be dressed up or layered with other beatles jewelry. This double layered necklace matches with any of the Beatles bracelets in the gold Beatles Collection. This one comes in the Lucky Brand Collector's Box. This necklace is for the New Age Beatles fan or any avid Beatles collector!
This goldtone lobster-clasp necklace is composed of large smooth and textured links with series of multicolor beads, plus it features several charms inspired by The Beatles and their music. On the flip side of the pendant its a Beatles emlbem from Yellow Sumbarine.
"All you need is love," is all they'll ever need to know. In tribute to the fantastical film where love prevails, the peaceful sea vessel graphic swims below "The Beatles Yellow Submarine." Crewneck and short sleeves.
For the fashionista who loves her button up shirts and ballet flats. These cuffed lightweight shorts feature a stylish wide belt and front pleats. Two front pockets and back pockets. Lucky clover embroidery on left back pocket. Button zip closure.
Perfect a sunny day by the sea; the Sailor Moon Bermuda is the ideal short! Features two front pockets accented by slant opening with three buttons and one coin pocket. Back features button flap pockets. Tab zip closure.
Classic Bermuda style updated with fun details. Comfortable all-cotton style has tie belt waist, coin pocket on right hip and cargo pocket on left leg. Double-button closure and zip fly. Back button-loop patch pockets.
She is a free spirit, no nonsense girl. Vintage look and feel found in a light wash with well-worn trim, streaks across the lap, holes around knees, center crease line and embroidered Lucky clovers at the hips.
The sun is out, so ditch the pants and grab some shorts! The Cornflower short is made of super soft fabric and is totally lightweight. You can unroll the bottoms too! 2 front pockets, 2 button-flap back pockets. Button zip closure.
Double the fun with these cute shorts that feature two slanted front pockets with two coin pockets! Bottom accented by roll up cuff and button loop. Two back pockets and four leaf clover embroidery. Button zip closure.
Hip and versatile, Lucky’s solid flip flops feature a tinted jelly strap accented by a contrast colored yin and yang symbol on foot bed. 3/4" high. We have them in many different colors. Click in for all colors available!! Shown inside in pink.We are very limited on sizes..So if you order. And your ordering flips please make sure you call.
Sizing:
S (5-6)
M (7-8)
L (9-10)
Take it easy in these twilight blue cropped twill pants that feature allover ivory contrast stitching. Features two front and side button-flap pockets along with two back button-flap pockets. Button closure and zip fly.
Get your groove on “Love Street”. Fun 60s-style print accents the trim along the sides and ribbed double-waistband with drawstring. Peace dove patch above “Love Street” on left hip. Cropped length and unfinished hem.
These casual pants make a strong ground attack with stylish details. Double-button wide waistband, two button-flap back pockets and two small, button-flap pockets at the hips. Medium rise, fitted through the hip yet loose through the leg. Zip fly.
She is a fun loving girl. She is daring and outgoing. She can do anything and go anywhere. A lightweight, light wash combines with novelty-designed back flap pockets for serious play.
This poppy psychedelic Beatles necklace features coral and jade beads accented by silver loops, a chicken, two Sgt. Pepper’s charms, a star, a pair of glasses and a love flower. Toggle closure...Click in for details!
Special edition Rock n Roll collection honoring the epitome of rock 'n' roll media-Rolling Stone magazine. This two-sided disk necklace is silver detail on one side and semi-precious graphite blue stone on the other. (Click in to see back view)A brown leather chord makes it completely adjustable.
